The retail industry is evolving with the advancements in technology and data, along with changing customer behavior. Retailers are considering new approaches to engage customers, such as mixed-use entertainment precincts, smart mirrors, and data-driven contexts.
In this episode, CEO & Founder of Retail Doctor Group, Brian Walker, discusses this evolving landscape and how retailers are adapting to changing customer demands. He highlights the importance of understanding the “why” of a brand, maintaining a direct relationship with customers, and utilizing data to drive business decisions. As the shift towards a data-driven retail experience is happening quickly, top companies today are quickly turning into powerful data houses.
Join us as we discuss:
Jamie Cairns is the Chief Strategy Officer at Fluent Commerce. He is responsible for the vision on how the company sets the global standard in inventory and order management.
Jamie, a 20+ year industry veteran, has worked with start-up scale businesses like TimesTen and Arantech and global software organizations such as Tektronix, Oracle, and now Fluent Commerce.
