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Fluent Commerce announces global partnership with AyataCommerce to help retailers win the convenience battle

Partnership cements long term working relationship with global clients

London – October 2nd 2019:  Fluent Commerce, the world’s number one smart order management platform, today announced a global partnership with global technology services agency AyataCommerce to help retailers sell anywhere, fulfill from anywhere and return anywhere. For customers, this means they receive their orders faster, in whichever way they choose to. For retailers it means increased sales, reduced fulfilment costs and better customer retention.

“This partnership underlines our commitment to the Fluent Commerce vision of putting the consumer experience and convenience at the heart of a retailers’ strategy. We can implement Fluent Commerce in weeks, giving retailers the ability to fulfil orders more consistently and flexibly than traditional ecommerce platforms with a single distribution centre model.” said Jim Herbert, CEO of AyataCommerce.

The Fluent Commerce platform is a cloud native distributed order management platform that provides all the functionality needed for a retailer to offer ultimate delivery flexibility, and saves time and money dealing with returns and courier shipping.  AyataCommerce is uniquely qualified to integrate Fluent Commerce into existing ecommerce deployments such as SAP Hybris, Salesforce Commerce Cloud, Magento and other ecommerce platforms.

“The Fluent Commerce platform allows retailers to use their existing stores as additional mini warehouses,” said Rob Shaw, Managing Director EMEA of Fluent Commerce. “AyataCommerce has demonstrated it can reliably and rapidly deliver the integrations needed to roll out our platform to clients via a proven delivery methodology.  Fluent Commerce is delighted to recommend AyataCommerce and we look forward to a strong future together delivering change to our joint clients.”


About AyataCommerce

AyataCommerce is a technology Services Company that helps businesses build digital commerce solutions that put customers first to help drive revenue and increase profits. With teams of people around the globe, AyataCommerce works with to deploy regional expertise alongside best in class technology governance and a proven delivery model to put solutions live on-time and on-budget.  AyataCommerce has experience of integrating to digital platforms such as SAP Hybris, Salesforce Commerce Cloud, Amplience and Magento and AyataCommerce works with brands such as Dr Martens, MyDeposits, Vertu and Inforalgo amongst others. Learn more at: 


About Fluent Commerce

Fluent Commerce is a cloud software company focused on smart order management for omnichannel merchants. The Fluent Order Management Cloud Platform is cloud native, fully managed and code-free. It includes the essential components for unified commerce: Distributed order management, in-store tooling, inventory & location management, customer service, fulfilment optimisation and reporting. This enables retailers and brands to rapidly drive up revenue, drive down costs, and win the convenience battle.


Fluent Commerce works with global and regional brands such as JD Sports, Samsung, Australia Post, eBay, Woolworths, Target and French Connection. For more information visit

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