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Why Not Both? How to Reinvent Online & Offline Sales

Disrupting an industry doesn’t just mean making purchases easier online. In many industries, the vast majority of sales are made offline. Innovation happens in both realms—and to neglect either is a mistake.

Jamie Cairns Host 24 min listen

Andreas Westendörpf

Guest Andreas Westendörpf Chief Technology Officer at Emma

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That’s one of the key insights Andreas Westendörpf has learned innovating the way consumers interact with sleep brands during his time as Chief Technology Officer at Emma – The Sleep Company an organization offering state-of- the-art sleep solutions, online and off.

Join us as we discuss:

  • How to leverage modern digital tools to disrupt an industry where most purchases are made offline
  • The complex problem that selling optimal sleep poses
  • How Emma see agility in their organization and industry

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Thirty minutes. Your actual order flow.

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Customer story How they stopped guessing One retailer, one promise date, and the inventory maths behind it. Resources Is your legacy OMS hurting your legacy? The questions worth asking before you replace anything. Partners Who implements this The people who have done it before, and where they work.